Sr. Copywriting Coordinator, Performance Marketing

Marketing & Communications / Growth Marketing        ·       Remote (United States)       ·       Full time

Our Company:

At Cerebral, we’re on a mission to improve access to long-term, high-quality mental health care for all. We believe that everyone everywhere deserves to get the care they need. And how are we doing this? By making care convenient and accessible and tackling the stigma that surrounds mental illness.

Since launching in January 2020, we have gone from a team of 5 to over 3,000 team members across the United States and in the United Kingdom working hand-in-hand to transform access to high-quality mental health care at scale. Our team will not stop building, growing, and iterating until everyone, everywhere can access high-quality mental health care without the high cost, long wait times, and stigma. 

We are the fastest mental health company ever to achieve unicorn status, having raised over $462 million and achieving a valuation of $4.8 billion in under two years. Cerebral’s investors include SoftBank Venture Fund 2, Silver Lake, Access Industries, Bill Ackman, Chris Burch, WestCap, and Oak HC/FT.

It is just the beginning for Cerebral, and we need your help as we transform access to high-quality mental health care in the United States and beyond.

The Role:

We are looking for a Sr Copywriting Coordinator, Performance Marketing to join the Growth Team to help further our mission by writing amazing copy for prospective clients

The ideal candidate is a copywriter with experience writing copy for high-converting landing pages, paid search, and paid social ads for DTC marketing.

Who you are

• You’re passionate about copywriting, messaging, conversion, and brand voice – we’re looking for someone who likes to create engaging and interesting copy but also wants to drive revenue
• 2+ years experience in copywriting for DTC conversion-oriented landing pages
• 2+ years experience in copywriting for DTC paid search and/or paid social ads
• You have a degree in a copywriting-related field (English, Marketing, Rhetoric, etc), or comparable work experience
• You have demonstrated experience working in an agency, start-up, or established consumer-facing organization
• You’re a wordsmith – you can write copy that people feel in their gut
• You’re analytical – you’re not afraid of numbers, you can recognize patterns in copy and you can apply your findings to the real world
• You have a keen eye and hawk-like attention to detail – nothing gets by you
• You’re empathetic – for both your coworkers and those you advertise to
• A self-starter who is able to work independently and manage multiple projects and deadlines
• An excellent communicator who gets along well with others and appreciates feedback

Bonus points for:

• Familiarity with Google Ads, FB Ads Manager and TikTok ad platform
• Familiarity with Landing Page Building tools such as Unbounce, Wix, Squarespace, WordPress, etc

How your skills and passion will come to life at Cerebral:

• Own copy on for new landing pages from ideation to design to build to launch
• Use experience, data insights, and industry knowledge to iterate on the copy for existing pages to optimize them for conversion 
• Own copy for PPC campaigns on Google, Facebook, and TikTok to match the right copy with the right audiences
• Use research and data to ideate and test new copy 
• Keep up-to-date on new creative messaging and landing pages across the mental health care space
• Collaborate with the product and design team to incorporate insights, data and best practices into the conversion funnel 

Who we are (our company values):

• Client-first focus – Relentless focus on improving client experience & the quality of care
• Results and data-driven – Reach goals by making data-led decisions with measurable results
• Ownership – Accountable for hitting our goals & delivering on commitments
• High velocity – Strong bias for action, enabling us to quickly adapt & win in a fast-changing market
• Mission-drive experimentation – Iteratively experiment with new ideas, products, & services to help advance our mission
• Lead with empathy – Demonstrate the same level of compassion for one another as we show for our clients
• Deep, hands-on leadership – Leaders stay connected to the details of their operations & believe no task is beneath them

What we offer: 

• Mission-driven impact:
  • Shape the future of the #1 largest and fastest growing online mental health care company in the world
  • Build a platform that is improving the lives and well-being of hundreds of thousands of people (and counting)
  • Join a community of high achievers who have a passion for promoting mental health

•  
• Path to develop & grow:
  • Bi-annual performance reviews & opportunities for promotions – as Cerebral grows, so should you. We build your goals together and forge a career path that is right for you
• Remote-first model: Work virtually from anywhere in the US
• Competitive compensation & benefits: 
  • Total compensation includes equity/stock options
  • Medical, Dental, Vision, Life Insurance, and 401k provided to all employees
  • Unlimited PTO – we encourage taking the time you need to relax and recharge
  • Top-tier wellness benefits and perks, including bi-quarterly mental health days (8 per year), No-Meeting-Wednesdays, holistic monthly wellness stipend, and access to on-demand health & wellness content 
  • $200 WFH reimbursement
• Culture & connectivity:
  • Virtual social events (e.g., happy hours) enable us to build a sense of community and connect on a more personal level
  • Monthly peer-to-peer recognition allowance via Bonusly allows team members to reward one another for values-aligned contributions
  • Optional in-person company retreats provide an opportunity to augment team-building and celebrate our successes together

Cerebral is committed to bringing together humans from different backgrounds and perspectives, providing employees with a safe and welcoming work environment free of discrimination and harassment. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.

Please click here to apply.