Marketing Manager, Growth Marketing

Marketing & Strategy-Enterprise Marketing       ·       Santa Monica, CA / Remote       ·       Full time

Headspace and Ginger have recently merged to become Headspace Health! While roles are still being recruited separately on our respective websites, new hires from this point forward will be joining Headspace Health. For more information, please speak with your recruiter!

About the Marketing Manager, Growth Marketing at Headspace Health:

As the Marketing Manager, Growth Marketing for Headspace Health you’ll develop and execute high-performing, best-in-class campaigns targeting prospects for Headspace Health. The campaigns will run across a variety of channels including digital, email marketing, direct mail and field events. Reporting to the Director of Global Demand Generation, you’ll collaborate with a cross-functional team of internal colleagues and agencies to meet or exceed forecasted business targets for North America. You will make a significant impact on our marketing pipeline, and be a vital, all-around contributor to the continued success of the Headspace Health marketing team.

How your skills and passion will come to life at Headspace Health:

• Develop, maintain and execute demand generation plans aligned with business goals
• Develop a deep understanding of customers, products and the buyer’s journey
• Ensure that content reaches the right part of the sales funnel at the right time
• Collaborate with sales, sales enablement, and product marketing to build programs that support sales enablement and generate demand
• Work closely with other departments to build cross-functional cohesion
• Use HubSpot to develop emails and campaign landing pages
• Measure, analyze, and report campaign performance

What you’ve accomplished:

• 4+ years of B2B marketing
• Experience contributing to the development and execution of demand generation programs
• Experience with Hubspot, Salesforce, and other marketing analytics tools to launch, optimize and scale your programs
• Leveraged data to inform decision-making, and reported on program results based on organizational business goals
• Experience working directly with sales team 
• Managed 3rd party marketing agencies to help execute on your strategy and maximize efficiencies
• Experience working in high-growth, B2B start-up environments
• Comfortable working with remote teams located in multiple regions across the globe
• Excellent written and oral communications
• Stellar project management skills
• Experience working in health tech or HR tech is a plus

How we feel about Diversity & Inclusion:

Headspace Health is committed to bringing together humans from different backgrounds and perspectives, providing employees with a safe and welcoming work environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace. 

Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Headspace Health. Please inform our Talent team if you need any assistance completing any forms or to otherwise participate in the application process.

Headspace Health is committed to protecting the privacy and security of your personal data. Please view our Applicant Privacy Notice here. 

How to get started:

If you’re excited by the idea of seeing yourself in this role at Headspace Health, please apply with your CV and a cover letter that best expresses your interest and unique qualifications.

Please click here to apply.