Digital Marketing Lead

Malaysia (Remote). Preferably Kuala Lumpur, Selangor          ·         Full time

Position : Digital Marketing Lead

Hiring Location : Malaysia (Remote). Preferably Kuala Lumpur, Selangor

Empowering Our Minds

www.neeuro.com

Neeuro is a Singapore based global company founded in 2013, which specialises in the utilisation of Brain-Computer Interface (BCI) technology to maximise users’ neurological agility and fitness. Our core solution capture brainwave signals non-invasively through Neeuro SenzeBand and analyse these signals with NeeuroOS, an Artificial Intelligence (AI) driven platform to provide users with meaningful insights in improving their brain function and mental wellness.

Neeuro’s vision is to be a global enabler in empowering every human’s mind with its neurotechnology products, and to offer a platform ecosystem for brain computing in mental health solutions. With more than 10 years of scientific and clinical experiences, Neeuro has expanded beyond Singapore shores and penetrated international markets.

We are looking for hands-on, driven and experienced Digital Marketing Lead who is passionate about neurotechnology and mental wellness to join our growth journey. You will develop, drive and execute our global & regional digital marketing strategy to increase outbound sales to our partners and consumers and to perform day-to-day marketing operations.

Key Responsibilities :

• Strategizes, Plans and executes all web, SEO/SEM, and social media marketing
• Designs, builds, and maintains our social media presence
• Brainstorms and executes creative growth strategies through digital marketing to support business goals
• Provides thought leadership and perspective for adoption where appropriate.
• Measures and reports performance of all digital marketing campaigns (paid and organic) and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Plan and execute monthly content calendar, including newsletters and Community communications for updating partners
• Plans, executes, and measures experiments and conversion tests.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Identifies critical conversion points and drop off points and optimizes user funnels.
• Collaborates with internal Business, Engineering and Operations teams to create content and optimize user experience.

Requirements:

• Bachelor’s degree or greater
• At least 5 years of regional marketing experience with good track records in B2B digital marketing and strategy
• Solid knowledge of website, social media, and marketing analytics tools (e.g. Google Analytics, Baidu Analytics, Hubspot)
• Competent in various digital marketing strategies (e.g. SEO, SEM, SMM, Link Building)
• Experience in A/B and multivariate experiments, optimizing landing pages and user funnels
• Strong project management skills
• Deep understanding of lead management processes related to marketing programs, activities, campaigns etc
• Excellent written and verbal communication skills in English. Fluency in Chinese will be an advantage
• Strong analytical and problem-solving skills, with a metrics-driven mindset and eye for creativity and details
• Experience in a fast-paced and cross-functional organization, with China market exposure will be an advantage
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Be able to work remotely and independently

Please submit your resume to hr@neeuro.com