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Head of Brand Design

We have a simple mission at Calm: To make the world a happier and healthier place.

The heart of Calm is digital but the brand is expanding offline into a variety of products and services that bring more peace, clarity and perspective into people’s busy lives. We are building Calm into the Nike of the Mind. We believe Calm can become one of the most valuable and meaningful brands in the world.

Over 50 Million people have downloaded the app and we are growing by 85,000 new downloads a day. The company is profitable and headquartered in San Francisco, CA.

Calm was co-founded by Alex Tew (Million Dollar Homepage) and Michael Acton Smith (Mind Candy, Moshi Monsters, Firebox).

 

We’re looking for a creative and experienced Head of Brand Design to lead and develop the Calm brand across all parts of our business. You’ll think holistically about our brand strategy and develop the creative system for the world’s leading mental fitness brand. You’ll infuse brand in all of our user touch points through visuals, tone, voice, and experience. You’ll oversee all aspects of our creative execution including brand campaigns, emails, social assets, website, product launches, ads, photography, events, presentations, physical products, packaging, retail outlets, and more.

 

Outcomes

  • Provide inspirational creative leadership for all marketing and brand executions including campaigns, web, ads, events, communications, video, social, and office design
  • Build a team – lead, coach, and grow a team of designers, copywriters, and producers to deliver creative assets for all marketing and brand activations across Calm
  • Partner with our talent team to create an inspiring talent brand and branded workplace
  • Develop creative systems, style guides, and processes necessary to execute our brand strategy and deliver consistent brand experiences both online and offline
  • Work with marketing, product, and other team leads to achieve business and brand goals across B2C and B2B users
  • Protect the integrity of the brand, while encouraging creative exploration and risk-taking
  • Collaborate with product design to create a unified end-to-end customer experience
  • Define creative brief and production process to efficiently create amazing assets
  • Serve as “Player – Coach” to the growing design team, rolling up your sleeves to pitch in and deliver work

 

Competencies

  • Strong communicator, both written and verbal
  • Great chemistry with our co-founders, Michael Acton Smith and Alex Tew
  • Extremely strong attention to detail
  • Proactive. Will follow up when things don’t get resolved
  • Enthusiasm and passion for quality
  • Low ego: must be humble
  • Team player, has to be able to work with lots of people and be patient

 

Benefits

  • Competitive salary and equity
  • Unlimited PTO
  • We pay your medical, dental, & vision insurance premiums
  • 401K
  • Commuter benefits
  • Life insurance and disability benefits
  • Apple equipment
  • Fun, energetic work environment, and daily perks – snacks, drinks, catered lunch twice a week
  • Opportunity to work with a product focused on making the world happier and healthier
  • And much more!

 

Please click here to apply. 

 

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