Marketing Internship (m/f/d) – Web Strategy and Growth

Business Support    ·   Wiesbaden    ·   Internship

About the Job

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 109,000 colleagues (m/f/d) serve people in more than 160 countries.

Connect with us at  www.abbott.com, 
LinkedIn at  www.linkedin.com/company/abbott-/
Facebook at  www.facebook.com/Abbott
Twitter @AbbottNews and @AbbottGlobal.

In Germany, Abbott has more than 3,000 employees (m/f/d) working in manufacturing, research and development, logistics, sales and marketing. They are located at Abbott`s German headquarters in Wiesbaden and its sites in Hanover, Neustadt am Rübenberge, Wetzlar, Eschborn, Witten, Cologne and Jena. Abbott Automation Solutions in Hamburg (formerly GLP Systems) is now Abbott.

Abbott Diabetes Care is looking for a

Marketing Intern (m/f/d) – Web Strategy and Growth based in Wiesbaden for 6 months

The Marketing Intern (m/f/d) – Web Strategy and Growth will be responsible for supporting the Regional Digital Marketing Manager with planning and execution of website launches on our central Freestyle Libre Abbott web platform. He/She/They will be responsible for guiding, project managing, and supporting cross-functional efforts around digital marketing web strategy to further evolve our centralized web presence.

Main Responsibilities:

• Compiles inputs from the markets in order to contribute to regional web strategy deployment across the region in terms of web sitemaps, layouts and content
• Assistance in the management and organization of materials and the compilation of assets that are required for the central website launch
• Project manages the web deployment of the Freestyle Libre consumer websites
• Direct exposure and collaboration with global Marketing, local markets and cross-functional colleagues, in order to contribute to the regional web strategy deployment
• Independent control of smaller projects in the digital environment
• Close cooperation with external agencies as well as with other areas such as eCommerce and IT
• Contribution to digital web strategy development by understanding the content management system and routing marketing tools for approval
• Creation of graphics / visuals, PowerPoint updates, etc.
• Support in project coordination and preparation and follow-up of weekly team meetings in the various markets
• Assistance in preparing performance reports on the launched sites

Your Profile:

• Bachelor’s or Master’s degree student in digital marketing, business, health or a related field
• First practical experience, e.g. through internships or working student activities, ideally already exist
• Experience in digital marketing with focus on websites creation from the front end side (sitemaps, content gathering, consumer journey) and project management skills would be optimal
• Very Good PC Skills (MS Office)
• Presentation, communication and motivational skills
• Fluent English language skills in word and writing

Abbott Germany has a range and variety of jobs on offer in a positive and dynamic environment that allows you to maintain a healthy work-life balance. We provide development opportunities as part of our comprehensive Talent Management Program. Your contribution to the company’s success will be rewarded with a competitive salary package. We offer comprehensive benefits to suit the lifestyles of all our employees (m/f/d), from a retirement plan that is far above market average, a save-as-you earn program, to educational scholarships for children (m/f/d), and health management initiatives for staff (m/f/d) and their dependents (m/f/d).

Do you like the sound of this job and think you’ve got what it takes? Then send us your CV today.

We look forward to receiving your application.

Discover why candidates (m/f/d) choose a career with Abbott in Germany.

AN EQUAL OPPORTUNITY EMPLOYER – Abbott welcomes and encourages diversity in our workforce.

Please click here to apply.