Director/Sr. Director, Marketing

• South San Francisco, California
• Category: Medical Device
• Type: Full-time
• Experience: Senior Level
• Salary: $195,000 – $285,000

Job Summary:

The Director/Sr. Director, Marketing will be responsible for managing classical marketing functions in a high-growth company: product launch planning, market research, product management, product training, and marketing communications programs including the Company’s website and social media, HCP materials, and patient materials, etc.

Essential Duties and Responsibilities:

• Develop and lead commercial launch plan activities including product positioning and segmentation, targeting, pricing strategy, sales strategy, and market research efforts. 
• Lead launch planning process in coordination with other functional areas to ensure seamless launch in various geographies. 
• Develop and maintain strong relationships with key opinion leaders (KOLs) to support Presidio’s clinical objectives and medical education. 
• Continually assess customer satisfaction with product and service. Collaborate with R&D on product enhancements and new product development and be the “voice of the customer” interfacing with other functions within the Company. 
• Develop, implement, and monitor advertising and promotional activities such as marketing materials, public relations, and related items.
• Manage company website and work with developers on new content as needed to support strategic marketing plan as the company progresses. 
• Manage Company presence at relevant scientific, technical, and business meetings and conferences. 
• Maintain in-depth knowledge of the neuromodulation market, clinical environment, and reimbursement landscape and other developments related to Presidio’s products. 
• Carefully monitor the competition and strategically position products to maximize differentiation, market adoption, and revenue growth.
• At the appropriate time, build, lead and grow Presidio’s marketing team. 
• Proactively support Presidio’s goals and objectives, policies and procedures, Good Manufacturing Practices, and FDA regulations. 
• Travel up to 25% of the time to ensure consistent and frequent contact with KOLs, clinical sites, support cases and training, and attend critical industry meetings.
• Comply with Presidio Medical’s quality system requirements as well as any applicable regulatory requirements. 
• Comply with all health and safety regulations, policies, and work practices. 
• Other duties as assigned.

Qualification Requirements: Experience:

• 8+ years related marketing experience in the medical device industry. Experience in active implantable device strongly desired.
• Previous people management experience a plus.

Knowledge/skills/Abilities:

Required

• Demonstrated experience in developing/executing business, marketing, and launch plans.
• Proven track record of bringing products to market through commercial launch planning and execution.
• Demonstrated ability to lead teams and drive cross-functional results without having personnel responsibility over the team members. 
• 8+ years product marketing or other relevant experience in medical device. 
• Excellent communication and presentation skills
• Team player who is able to positively motivate team members and collaborate and build good working relationships with other departments. 
• Good organizational skills and ability to meet tight deadlines in an environment of competing priorities. Ability to routinely work on multiple tasks with multiple people while effectively prioritizing.
• Exceptional knowledge of company products and competitive market. 
• Computer skills including experience with Microsoft Office.

Education: 

• Bachelor’s degree in Business, Engineering, Marketing or related field required. MBA is a plus.

Physical Demands:

• Varied sitting, standing, and walking.
• Ability to lift and carry 50lbs. or less.